About
The people behind the content.
Built in 2022 by two people who believed short-form could be more than a trend. Today we're a team of 10+ helping brands turn content into their strongest growth channel.
About
The people behind the content.
Built in 2022 by two people who believed short-form could be more than a trend. Today we're a team of 10+ helping brands turn content into their strongest growth channel.
About
The people behind the content.
Built in 2022 by two people who believed short-form could be more than a trend. Today we're a team of 10+ helping brands turn content into their strongest growth channel.
Founded
Team members
Projects
Happy clients
Founded
Team members
Projects
Happy clients
Founded
Team members
Projects
Happy clients
Two founders. One obsession. A lot of content.
Reels started when Jake and Marc realised the same thing independently - brands were pouring budget into short-form content and getting almost nothing back.
Together they built Reels around a simple idea: short-form content should be treated like a growth channel, not a content calendar. Every video should have a job. Every strategy should be built around results.
Two founders. One obsession. A lot of content.
Reels started when Jake and Marc realised the same thing independently - brands were pouring budget into short-form content and getting almost nothing back.
Together they built Reels around a simple idea: short-form content should be treated like a growth channel, not a content calendar. Every video should have a job. Every strategy should be built around results.
Two founders. One obsession. A lot of content.
Reels started when Jake and Marc realised the same thing independently - brands were pouring budget into short-form content and getting almost nothing back.
Together they built Reels around a simple idea: short-form content should be treated like a growth channel, not a content calendar. Every video should have a job. Every strategy should be built around results.
Timeline
The story behind Reels.
From a shared frustration to a full-service studio.
2022
The Beginning
Jake and Marc launch Reels with a clear conviction: short-form content deserves to be taken seriously. Two founders, two laptops, and a handful of brands willing to bet on a new approach.
Early 2023
First Breakthrough
A skincare brand scales from 8k to 120k followers in under four months. The result validates the model - and the batch production system is formalised for the first time.
Mid 2023
Building the Team
The first hires join the studio. A dedicated editor, a casting lead, and an in-house strategist - each chosen for craft as much as capability. The team reaches five.
Mid 2024
50 Brands
Reels crosses 50 active brand partnerships. YouTube Shorts is added as a core distribution channel. The studio begins to outgrow its original shape.
Early 2025
Full Studio
The team expands to over ten. A dedicated post-production pipeline is built in-house. Total views delivered surpass one billion. The foundation is no longer a bet - it's a proven model.
2026
Today
A team still driven by the same belief that started it all - that great content, built with intention, is the most powerful growth channel a brand can have.
Timeline
The story behind Reels.
From a shared frustration to a full-service studio.
2022
The Beginning
Jake and Marc launch Reels with a clear conviction: short-form content deserves to be taken seriously. Two founders, two laptops, and a handful of brands willing to bet on a new approach.
Early 2023
First Breakthrough
A skincare brand scales from 8k to 120k followers in under four months. The result validates the model - and the batch production system is formalised for the first time.
Mid 2023
Building the Team
The first hires join the studio. A dedicated editor, a casting lead, and an in-house strategist - each chosen for craft as much as capability. The team reaches five.
Mid 2024
50 Brands
Reels crosses 50 active brand partnerships. YouTube Shorts is added as a core distribution channel. The studio begins to outgrow its original shape.
Early 2025
Full Studio
The team expands to over ten. A dedicated post-production pipeline is built in-house. Total views delivered surpass one billion. The foundation is no longer a bet - it's a proven model.
2026
Today
A team still driven by the same belief that started it all - that great content, built with intention, is the most powerful growth channel a brand can have.
Timeline
The story behind Reels.
From a shared frustration to a full-service studio.
2022
The Beginning
Jake and Marc launch Reels with a clear conviction: short-form content deserves to be taken seriously. Two founders, two laptops, and a handful of brands willing to bet on a new approach.
Early 2023
First Breakthrough
A skincare brand scales from 8k to 120k followers in under four months. The result validates the model - and the batch production system is formalised for the first time.
Mid 2023
Building the Team
The first hires join the studio. A dedicated editor, a casting lead, and an in-house strategist - each chosen for craft as much as capability. The team reaches five.
Mid 2024
50 Brands
Reels crosses 50 active brand partnerships. YouTube Shorts is added as a core distribution channel. The studio begins to outgrow its original shape.
Early 2025
Full Studio
The team expands to over ten. A dedicated post-production pipeline is built in-house. Total views delivered surpass one billion. The foundation is no longer a bet - it's a proven model.
2026
Today
A team still driven by the same belief that started it all - that great content, built with intention, is the most powerful growth channel a brand can have.
Team
Our team.
Strategists, creators, editors, and growth specialists - all in one place.
Team
Our team.
Strategists, creators, editors, and growth specialists - all in one place.
Team
Our team.
Strategists, creators, editors, and growth specialists - all in one place.
Careers
We're always looking for people who care about the work.
Reels is a small team that moves fast and takes quality seriously. If that sounds like your kind of place, we'd like to hear from you.
Short-Form Video Editor
Remote
We're looking for an editor who understands the rhythm of short-form. Someone who knows that pacing, sound, and caption placement are never accidents. You'll take raw footage and turn it into content that performs.
Content Strategist
Remote
Strategy is where everything at Reels begins. We're looking for someone who can look at a brand, understand its audience, and build a content plan that has a real chance of performing.
Don't see the right role?
We still want to hear from you. If you believe in what we're building and think you have something to contribute, send us your work and a short introduction. If the fit is there, we'll make it work.
Careers
We're always looking for people who care about the work.
Reels is a small team that moves fast and takes quality seriously. If that sounds like your kind of place, we'd like to hear from you.
Short-Form Video Editor
Remote
We're looking for an editor who understands the rhythm of short-form. Someone who knows that pacing, sound, and caption placement are never accidents. You'll take raw footage and turn it into content that performs.
Content Strategist
Remote
Strategy is where everything at Reels begins. We're looking for someone who can look at a brand, understand its audience, and build a content plan that has a real chance of performing.
Don't see the right role?
We still want to hear from you. If you believe in what we're building and think you have something to contribute, send us your work and a short introduction. If the fit is there, we'll make it work.
Careers
We're always looking for people who care about the work.
Reels is a small team that moves fast and takes quality seriously. If that sounds like your kind of place, we'd like to hear from you.
Short-Form Video Editor
Remote
We're looking for an editor who understands the rhythm of short-form. Someone who knows that pacing, sound, and caption placement are never accidents. You'll take raw footage and turn it into content that performs.
Content Strategist
Remote
Strategy is where everything at Reels begins. We're looking for someone who can look at a brand, understand its audience, and build a content plan that has a real chance of performing.
Don't see the right role?
We still want to hear from you. If you believe in what we're building and think you have something to contribute, send us your work and a short introduction. If the fit is there, we'll make it work.
FAQ
Frequently asked questions.
What do you need from us to get started?
Which platforms do you post on?
How many videos do we produce per month?
Do we need to provide the creators?
How quickly can we get started?
FAQ
Frequently asked questions.
What do you need from us to get started?
Which platforms do you post on?
How many videos do we produce per month?
Do we need to provide the creators?
How quickly can we get started?
FAQ
Frequently asked questions.
What do you need from us to get started?
Which platforms do you post on?
How many videos do we produce per month?
Do we need to provide the creators?
How quickly can we get started?